Interesting Reading

Future of the Agency What-is-the-future
Agency Remuneration IPA/ISBA leaflet agency_remuneration
Paying for Advertising V paying_4_advertising
Brand Automation for Local Activation Brand-Automation-for-Local-Activation
Optimizing Marketing Partner Performance Optimizing-Marketing-Partner-Performance

Articles and Reports

MCA_Year_of_Digital_Compendium_Jan_2016

Most_Contagious_2015_Report

The Gunn report 2015

Campaign School Reports 2015